New utopias, new requirements

Via its program UTOPOLIS, Bundesvereinigung Soziokultureller Zentren supports cultural centres of twelve German nation states in facilitating sustainable structures for the cultural industry. These model sites test methods for how art and culture can have motivating and change-making effects for neighborhoods and neighbors. We created its website Utopolis. online to be a toolbox that elaborates on a select few of them – and they are meant to be copied!

Bundesvereinigung Soziokultureller Zentren New utopias, new requirements 2019

utopolis.online is a toolbox for new creative participation formats. It offers tools for using art and culture in urban communities. For the logo we considered what a contemporary coat of arms could look like – without drawing from heraldic or nation state imagery. Whether it’s a sports club, a city or a family: coats of arms can represent something that people can gather around. Especially when representing almost nothing but type on a shape: where there are less visual liabilities, there’s space for a lot of possibilities.
The corporate design draws from constructions sites and warning signs: something new is constructed here! The website’s layout was modeled after a tool board, its modules are hanging from their top edge. There’s circular holes, box-y elements and dashed spaces, as if some of the tools have not been hung back to their original place yet. For the website we developed a template that can be assembled individually through operating CMS. New utopias, new requirements!

Back to projects Next case