An orchestra on tour
PHILMO, the rolling orchestra experience, brings the Württembergische Philharmonie Reutlingen to the Reutlingen area and to people’s homes. Programmes such as the musical scavenger hunt or immersive experiences using VR glasses create their very own, individual orchestra experiences.
Württembergische Philharmonie Reutlingen
An orchestra on tour
2023
Together with the Württembergische Philharmonie Reutlingen, we developed the naming, exterior and interior design as well as campaigns for the PHILMO in the course of workshops. The result was a corporate design that is intended above all to give the PHILMO vehicle a high recognition value. The thread element visualises the journey the PHILMO has been on since its launch.
In addition to designing the vehicle, we implemented the corporate design in media templates for social media as well as a series of postcards, with each individual sub-format presented by PHILMO.
Photographs by:
Lukas Onken
Have a look at one of our other on-the-go projects:
History to Go
