We were commissioned to develop the new corporate design and the new name together with the museum team. The Oberhessisches Museum Gießen became the Museum für Gießen.
The Museum für Gießen is a central anchor point for history and art in the young, student-oriented city of Hesse. The museum is currently undergoing a comprehensive renovation process. Not only the buildings but also the permanent exhibitions are being renovated. In 2026, the museum and its three locations should be fully reopened. We were commissioned to develop the new corporate design and the new name together with the museum team. The Oberhessisches Museum Gießen became the Museum für Gießen. True to its values: fearless, humorous and appreciative, it now ends its emails with: MfG.
The Deutsches Hygiene-Museum Dresden (DHMD) sees itself not only as a museum, but rather as an open forum for debate for anyone interested in the cultural, social and scientific upheavals of our present day. In keeping with this, the museum, together with the Staatliche Kunstsammlungen Dresden, has dedicated a four-year research project to the question of whether museums are places of democracy.
The Francke Foundations are a lively hub for social and educational professions in the centre of the city of Halle. Founded in 1698 by August Hermann Francke, this “educational cosmos” is housed in a historic half-timbered complex. Its mission is to carry Francke’s legacy into the modern age, both by preserving his institution’s unique campus and collections and by reviving his vision of social and educational justice. A cosmopolitan present and solid roots in the humanist tradition form a synergy of the Francke Foundations.
We developed a cross-media recruiting campaign for Bundesnotarkammer. In the campaign video, five protagonists talk about what makes their profession so unique.
The Bundesnotarkammer (Federal Chamber of Notaries) wants to inspire more young people to start their career in their field. Together with the team, we developed a cross-media recruiting campaign. In the campaign video, five protagonists talk about what makes their profession so unique.
“Zukunft findet Stadt – Das Hochschulnetzwerk für ein resilientes Berlin” is the title of the network of five Berlin universities of applied sciences under the leadership of HTW Berlin. The project brings together universities, business, science and urban society. It serves as a showcase for applied research. We developed the communication strategy and brand design under the direction of the HTW.
Together with the new team of the Theater Plauen-Zwickau, we accompanied a strategy process and developed a new corporate design, a season campaign and the new website for the region’s one and only multi-genre institution.
